design is not just what it looks like and feels like, design is how it works
- Steve Jobs, Apple
It seems simple, but how many of us would take our software user interfaces and display them on the walls as art? Here at Cynergy, we do. What may seem odd for a traditional software company is the core of how Cynergy continues to out-innovate the competition. You see, we're not just building software. We're building truly stunning software. We build rich user interfaces — immersive, engaging and sticky experiences that sustain the needs of passionate users. We make software more productive, simple, approachable and fun. Admit it... These are not words that most people would use to describe real software running high-impact businesses.
Cynergy understands that user interface design is different than graphic design. More than just agency art for re-skinning outdated software, it is purpose-driven and facilitates a balance between sexy and functional. Good user interface design will help your users get real work done. When this is done with the right approach and with an expert team, incredible user interface design also helps sell your software. It simply does.
Our unique, LookFirst™ approach is a realization that design and experience are not afterthoughts. It is a user-centric approach to enterprise software development that starts with the user, how they work, and what helps them to work better. Your software doesn't start as long-winded, lifeless documents and requirements. It starts as user personas, storyboards, wireframes and pixel-perfect designs. It starts as great design.
Cynergy also believes that good user interface design is forward-looking. We work with you towards making concepts and visions concrete. Anything less is just an exercise. We understand the real world of budgets and timelines and we will work closely with you to get to the finish line... the first time.
By focusing on how users interact with business data up front, Cynergy will help drive-out requirements easily missed by the traditional, tedious back-to-front approach. We all know that requirements documents can never be truly validated by end users until they see and interact with the user interface. With our LookFirst approach, users are more engaged, more interested, and in the end, provide more meaningful feedback and inform ation. This process dramatically reduces the chance for expensive, missed requirements.
If your software started with design, imagine:
- Knowing exactly what your software would look like not in months but in days from concept.
- Being able to show management and investors your next version months earlier than they'd ever believe.
- Being able to sell your software earlier and, frankly, easier than ever before.
Interested in learning more about Cynergy's design and development offerings for companies like yours?
